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My dad and I wanted to check out a new action flick at our local independent theater on Tuesday night, but when I opened the ticket app, every single screen was completely occupied by the tenth installment of a superhero franchise or a gritty live-action remake of a classic animated movie.
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I completely share your disappointment because it feels like we are living in an era where movies are treated more like software updates and branded consumer products rather than actual pieces of artistic expression. Studios have realized that playing on our childhood memories is a golden ticket to profitability because it triggers an immediate emotional response that bypasses critical thinking and guarantees high opening weekend numbers. I remember reading a very insightful piece on this exact topic over at https://observerbd.com/news/581430 which explains how the shift in global distribution and marketing costs has forced traditional media companies to rely almost exclusively on recognizable intellectual properties to stay afloat.